Not a pill. Not a powder. Just whole wild Nordic berries crushed into a drink.

As much whole wild berry as a drinkable cup can hold. Take our Wild Bilberry cup: it's 40% crushed whole wild bilberries (around 139 berries per cup) plus 10% bilberry juice, so roughly half of what you're drinking is real wild fruit, skins and seeds included. The rest is water, a little apple for natural sweetness, citrus fiber, lemon juice, and a small amount of potassium sorbate so it stays fresh at room temperature. No added sugar, no artificial colors, no fillers. Dairy-free, gluten-free and vegan.

Just one, a small amount of potassium sorbate. It's one of the gentlest preservatives there is (it's derived from a compound found naturally in berries), and it's what lets us ship whole crushed berries from Finland to your door without refrigeration or freezing. The alternative would be heavy pasteurization or a cold chain, both of which strip away more of the good stuff than a pinch of sorbate ever could. We use the minimum needed and nothing more.

No added sugar. The sweetness comes from the berries themselves and a touch of apple, which balances out how naturally tart wild Nordic berries are. Without it, most people find them too sharp to enjoy daily. What you taste is real berries, not syrup.

No, and the difference is the whole point. Juice is pressed and filtered, which throws away the skins, seeds and pulp, exactly where most of the antioxidants and fiber live. We crush the whole berry and keep all of it, so you're drinking the entire fruit, not just the watery part of it. Most berry "juices" are also made from concentrate, watered back down and sweetened. We don't do any of that. What's in the cup is real wild berry, crushed and sealed.

Wild berries already carry natural fruit sugars, and we add a little apple to round out the tartness. That's the sweetness you taste, the same way a ripe berry tastes sweet straight off the bush. No cane sugar, no syrups, no sweeteners.

No, it's fully shelf-stable. Keep the cups in the cupboard, your bag, your desk drawer, wherever. Once you've opened a pouch or box, just keep it in the fridge and it'll stay good for about a month. That's the whole point: real berries without the freezer.

Because this is the real deal, not a powder. You're getting whole crushed berries, which means real liquid weight, flown directly from our factory in Finland to your door in the US. Air freight on something this heavy isn't cheap, and we'd rather get it to you fresh and fast than cut corners. We actually take a small loss on shipping at our current rates; we're working on bringing those costs down as we grow.

The number printed on each cup tells you roughly how many whole berries went into it. A Wild Bilberry cup, for example, holds the equivalent of around 139 wild bilberries, crushed whole, skins, seeds and all.

30-Day Taste Guarantee. If you're not happy with your first Welcome Pack, contact us within 30 days of delivery and we'll refund the product cost, no need to send anything back. One guarantee per customer, on your first order. We just ask that you've genuinely given it a try.